When RDS Proxy Eats 70% of Your Total CloudWatch Ingestion Cost

Sun, 02 Aug 2026 09:00:00 +0700

Pulling up a client’s Cost Explorer, I found RDS Proxy responsible for 70% of their total CloudWatch Logs ingestion cost — while their actual “RDS Proxy” line item looked completely normal.

Hi everyone 👋

My first reaction, and the first reaction of nearly every client I’ve shown this number to, is always the same: “I’m already paying for RDS Proxy by the vCPU-hour — why is it also eating into my CloudWatch bill? Aren’t those two completely separate things?”

Cutting a Client's CloudFront Bill by ~87% with AWS's New Flat-Rate Plans

Mon, 02 Mar 2026 10:00:00 +0700

A client came to us in shock over their CloudFront bill — $1,500/month during their peak sales period. Here’s how we got it down to $200/month.

Hi everyone 👋

A client reached out to us after opening their AWS invoice during their busiest sales month of the year and seeing CloudFront alone hit ~$1,500/month, with the vast majority of that coming from data transfer out to their customers. They weren’t looking for a full re-architecture — they just wanted to know: is this normal, and can anything be done about it?

FinOps on The David Page

When RDS Proxy Eats 70% of Your Total CloudWatch Ingestion Cost

Cutting a Client's CloudFront Bill by ~87% with AWS's New Flat-Rate Plans